About Kite Holdings

Events Run on JasTap.

Kite Holdings is the operating system for in-person events in Africa. From check-in to cashless payments, from exhibitor data to AI attendee intelligence — we give event organizers a single platform that runs every layer of their event.

Our Story

Built by Practitioners. For the Industry They Know.

Kite Holdings was founded by a team with deep roots in financial services and East Africa's events industry. We spent years designing performance systems, loyalty programmes, and payment infrastructure at Kenya's leading financial institutions — and then turned that expertise toward an industry that had somehow escaped every technology upgrade.

Cash everywhere. Paper wristbands. Zero data. Organisers running blind. We built the solution ourselves. JasTap started as an NFC cashless payments system. It grew into a full operating stack — check-in, accreditation, gamification, and AI-powered event intelligence. Every product exists because a real organiser needed it and the right tool didn't exist.

Today, JasTap has powered 50+ events, processed 400K+ transactions, and is the operating layer behind some of East Africa's most demanding professional conferences and public events.

Mission

Give Every Organiser the Infrastructure to Run a World-Class Event

Event organisers in Africa are running sophisticated, high-stakes events with tools that weren't built for them. We close that gap — cashless payments, intelligent check-in, exhibitor analytics, and AI attendee experience — all from one platform that deploys in 48 hours.

Vision

Every Event in Africa Runs on Intelligent Infrastructure

We're building toward a future where no African event organiser has to choose between a professional experience and the tools to deliver it. JasTap becomes the invisible infrastructure layer — every transaction, every check-in, every data point captured and working for the organiser after the event ends.

Our Ecosystem

One Platform.
Every Layer of the Event.

Four modular event products that work standalone or together — cashless, check-in, gamification, and AI intelligence. Deploy one. Deploy all. The wristband is the common thread.

Event Technology Stack

JasTap Cashless

NFC wristband payments — tap to pay at any vendor

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JasTap Access

Check-in, accreditation, session tracking, and access control

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JasTap Play

Gamification — leaderboards, challenges, and real-time rewards

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PLATFORM

AI Event Platform

AI concierge, staff kiosk, and event builder — one platform

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Msomi AI

AI-powered CBC tutor for personalized education across Kenya

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order4it Coming Soon

Digital menu and ordering system for restaurants and events

All products powered by

How We Go to Market

Direct to Organisers.
Embedded with Venues.

JasTap reaches event organisers two ways: direct sales and through venue partner programmes.

Direct

Organiser-Led

Event organisers engage Kite directly for their conference, festival, or corporate event. We scope, configure, and deploy within 48 hours. Full-service or self-service — organiser's choice.

Venue-Embedded

Venue Partner Programme

Venues — hotels, conference centres, resorts — bundle JasTap as a managed service offering. The venue handles the client relationship; JasTap runs as their technology layer. Organisers get a venue that already has the infrastructure in place.

Interested in becoming a venue partner? Get in touch →

Where We Operate

Kenya-First.
Built for East Africa.

We build deep, not wide. Kenya is our primary market. Expansion discussions are underway for Ghana, Tanzania, and Rwanda.

Events Powered

Transactions

Go-Live Time

Event Products

Kenya

Headquarters • Active deployment

Ghana • Tanzania

Expansion discussions underway

Rwanda

Target market 2026

Our Team

The People Behind the Platform

A team of financial services professionals, engineers, and event practitioners — built for an industry we know from the inside.

Strategy & Leadership

Financial services and business strategy — 14+ years designing performance systems, loyalty programmes, and payment infrastructure across Kenya's banking sector.

Technology & Product

Platform architecture, NFC infrastructure, AI integration, and full-stack event software — built and iterated across 50+ live event deployments.

Operations & Delivery

On-ground event deployment, client management, and logistics — ensuring every event goes live on time and runs without incident.

Get in touch to connect with the Kite Holdings team.